When the American corporate eye looks no further than three months into the future, it is not surprising that business planning is defensive rather than forward-looking. This philosophy produces disasters like Enron. Although it may be difficult to believe, it is also why Mr. and Mrs. Jones fought a year-long battle to get justice after purchasing a lemon vehicle.
Quality is held hostage to the quarterly report. When the quarterly report looks bad, training, services, and quality departments are the first to suffer reductions in budget. Self-serving commercial practices ensue, and the customer is forced to live with the result.
Management Ethics and Greed
When a company’s directors worry about the condition of the stock, they seldom accept responsibility for their part in the process. They don’t look at what their demands on management have caused.
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